As a rabid Blizzard fan since my first days with Warcraft on the PC, I couldn't be more excited to direct their 2018 Blizzcon Opening Ceremony Intro Cinematic. Our concept Worlds Unite explored the many cinematic visions found in the Blizzard universe through one unified metaphor — a shimmering artifact known as the world-soul. At the heart of our piece, we’re showing that it’s the viewer’s perspective — one of a fan — that truly breathes life into Blizzard’s greatest stories.
For our initial pitch, I created the following styleframes to communicate the visual language of the "world-soul". This established the look and feel of the piece, as well as the prismatic transition mechanic we used throughout the sequence.
Our motion tests explored the mechanics of the prismatic transition mechanic, helping us find a balance of dynamism and readability.
Creative Director
Cody Tilson
Senior Editor
Mike Radtke
Art Director
Cody Tilson
Animators
Ben Bullock
Jake Ferguson
Luis Roca
Managing Director
Cynthia Biamon
Executive Producer
Erica Coates
Producers
Rachel Cohn
Gina Giambolvo
Score & Invaluable Collaboration
Blizzard Entertainment
Client
Blizzard Entertainment
Agency
Digital Kitchen
Year
2018